Free matrix

Decide who to contact today with a LinkedIn signal matrix.

This resource turns scattered LinkedIn signals into a clear score so teams avoid cold lists and forgotten follow-ups.

Scoring axes

Recommended score

Score each lead out of 10. Any lead above 7 should trigger action the same day.

Signal
0 to 3 points based on interaction strength.
Recent comment = 3, profile view = 1.
Timing
0 to 2 points based on freshness.
Under 24 hours = 2, older than 7 days = 0.
Fit
0 to 3 points based on ICP proximity.
Decision-maker in the right sector = 3.
Relationship
0 to 2 points based on network proximity.
Accepted invitation or open conversation = 2.

Verified facts

What the tool should clarify before being used.

Use case

Useful for SDRs, founders, agencies, and sales teams that need to move fast without ignoring context.

Expected output

Signal strength: visit, comment, like, reply, accepted invite.

Method proof

Recent comment = 3, profile view = 1.

Verification method

How to turn the template into an actionable step.

  1. 01 Signal Recent comment = 3, profile view = 1.
  2. 02 Timing Under 24 hours = 2, older than 7 days = 0.
  3. 03 Fit Decision-maker in the right sector = 3.

How it works

The score must trigger action

A score without action is just another spreadsheet. Every threshold should map to a clear next step.

How it works

Prioritization must stay explainable

If the team does not understand why a lead is prioritized, it will not use the score. Keep reasons short and observable.