Free calculator

Estimate the real ROI of a LinkedIn prospecting workflow before scaling it.

This calculator connects LinkedIn signals, follow-ups, and conversions to a business outcome you can track.

What to measure

Simple formula

Start with a small number of variables. The goal is to see whether your bottleneck is volume, signal quality, or conversion.

Expected opportunities
Warm leads x reply rate x qualification rate.
300 leads x 12% x 25% = 9 opportunities.
Estimated pipeline
Opportunities x average opportunity value.
9 opportunities x 4,000 EUR = 36,000 EUR pipeline.
Workflow ROI
(Expected margin - tool cost - time cost) / total cost.
Compare against an SDR hire, cold campaign, or volume automation tool.

Verified facts

What the tool should clarify before being used.

Use case

Use it before launching more sequences, hiring an SDR, or connecting LinkedIn to your CRM.

Expected output

Warm LinkedIn leads detected per week.

Method proof

300 leads x 12% x 25% = 9 opportunities.

Verification method

How to turn the template into an actionable step.

  1. 01 Expected opportunities 300 leads x 12% x 25% = 9 opportunities.
  2. 02 Estimated pipeline 9 opportunities x 4,000 EUR = 36,000 EUR pipeline.
  3. 03 Workflow ROI Compare against an SDR hire, cold campaign, or volume automation tool.

How it works

Do not confuse volume with yield

A profitable LinkedIn workflow is not the one sending the most messages. It is the one surfacing prospects closest to a useful conversation.

How it works

Add the value of timing

Profile visits, likes, comments, accepted invitations, and read messages matter because they change when action should happen.